Seceret Life of Pets 2 Pop Up
Universal Pictures wanted to test a pop up experience for The Secret Life of Pets 2. This fun, experience was located at the Thousand Oaks AMC.
Movie-related activities targeted all ages such as a flip book station, DIY dog toy crafts, giant hamster wheel and dog walk photo ops and interactive set pieces.
Fans also tested their ball catching ability by playing a custom motion-sensored Microsoft Kinect game as they moved their head in all directions catching as many tennis balls as they can in 60 seconds.